the team

Leading the charge is Zou Suyang, who brings invaluable experience from founding Effect Audio, a market-leading audiophile cable company. His visionary leadership has played a pivotal role in shaping the modern IEM cable market, catering to the discerning needs of audiophiles.

Leading the charge is Zou Suyang, who brings invaluable experience from founding Effect Audio, a market-leading audiophile cable company. His visionary leadership has played a pivotal role in shaping the modern IEM cable market, catering to the discerning needs of audiophiles.

Complementing our team is Jordon Tan, a seasoned Sales and Marketing professional in prestigious companies like Audio Technica and Effect Audio. Under his guidance, companies have achieved outstanding results, with sales increasing by up to 63.5% year over year. His passion for advancing the audio industry drives our commitment to excellence.

Complementing our team is Jordon Tan, a seasoned Sales and Marketing professional in prestigious companies like Audio Technica and Effect Audio. Under his guidance, companies have achieved outstanding results, with sales increasing by up to 63.5% year over year.

We are also proud to have Zoey Tien, a branding specialist with a deep understanding of various cultures and trends. Her expertise in reshaping audio companies by creating a unique and globally appealing brand image and voice has played an instrumental role in the growth of audio companies. Her insights add a different dimension to our approach, ensuring that companies truly understand and embrace their identity.